Framed vs unframed art prints: cost comparison at one shop

Also available inFRIT
Framing costs

How much does it cost to frame a Wesselmann print? A framed vs unframed art prints cost comparison from the same shop

Framing a Wesselmann print in archival materials ranges from $400–$1,200 for standard sizes (30x40 cm / 12x16 in to 50x70 cm / 20x28 in), while the unframed print itself typically costs $800–$3,500 depending on edition rarity and provenance.

Base print cost: Wesselmann print price by size and edition

An unframed Tom Wesselmann print from a signed, limited edition (offset lithograph or screenprint) trades between $800–$3,500 at secondary-market dealers like Christie’s Prints & Multiples auctions. Smaller works (e.g., 30x40 cm / 12x16 in) sit at the lower end; larger formats (70x100 cm / 28x40 in) or iconic series like Great American Nude command premiums. Unsigned, open-edition offset lithographs (e.g., posthumous reprints) may list for $300–$600 but lack long-term value stability.

For comparison, a Hiroshi Nagai print of similar dimensions (40x50 cm / 16x20 in) in a signed edition averages $500–$1,200 unframed, reflecting the artist’s smaller market but strong decorative appeal. The International Fine Print Dealers Association notes that pre-2000 Wesselmann proofs hold value better than later estate-stamped editions, which often sell at a 30–40% discount to vintage signed works.

Framing material costs: archival standards vs decorative choices

Archival framing for a 50x70 cm (20x28 in) print starts at $400–$600 using conservation-grade materials: 99% UV-protective glazing (e.g., Artglass AR 70), acid-free cotton-rag matting (4- or 8-ply, 250–310 gsm), and a sealed backing. A simple profile in anodized aluminum or stained wood (e.g., ash, walnut) adds $150–$300; hand-finished frames with gold leaf or deep carving reach $800–$1,200.

Decorative choices affect cost without compromising protection. A matte finish (e.g., Hahnemühle Photo Rag 308 gsm) is standard for Wesselmann’s vibrant palettes, as glossy glazing can exaggerate minor paper texture—an issue the Fine Art Trade Guild highlights in its 2023 Display Guidelines. Floating a print without a mat adds $50–$100 but exposes edges to light damage over decades.

The framing cost for a print is not proportional to its market value but to its physical dimensions and material longevity. A $3,000 Wesselmann and a $500 Nagai may share identical archival framing expenses if sized the same.

Price transparency: what you pay for at each tier

  • $400–$600: Standard archival framing for prints up to 50x70 cm (20x28 in). Includes UV glazing, 4-ply cotton-rag mat, and a mid-range wood or metal frame. Labor accounts for 40–50% of the cost (cutting, assembly, hanging hardware).
  • $800–$1,200: Larger formats (70x100 cm / 28x40 in) or complex presentations (e.g., shadowbox for collage elements). Premium glazing (e.g., museum-grade acrylic with anti-reflective coating) adds $200–$300. Hand-finished frames (e.g., water-gilded) may double the base price.
  • $1,500+: Custom solutions for oversized works (100x150 cm / 40x60 in) or non-standard aspects (e.g., diptychs). Includes structural reinforcements, specialized hinging for heavy paper (e.g., 310 gsm Somerset), and on-site installation.

Offset lithographs (e.g., Wesselmann’s posthumous editions) require less protective framing than archival giclée prints due to their inherent stability, per Tate’s Art Terms definitions. A giclée on cotton rag (e.g., Epson UltraChrome inks) demands stricter UV control, adding 10–15% to framing costs versus a lithograph of equal size.

Fair pricing: how to assess a quote

Uncertainty about fair framing costs stems from three variables: material markup, labor rates, and unnecessary upsells. A reputable framer itemizes costs as follows:

  • Materials (50–60% of total): Glazing ($120–$300), mat board ($40–$120 per sheet), frame moulding ($8–$30 per linear foot). UV-protective glazing should never exceed 30% of the total framing cost for standard sizes.
  • Labor (30–40%): $75–$120 per hour for cutting, joining, and finishing. A 50x70 cm (20x28 in) print requires 1.5–2 hours of labor. Rush fees (72-hour turnaround) add 25–50%.
  • Overhead (10%): Shop rent, insurance, and waste disposal. Framers in major cities (NYC, London) may add 15–20% for storage and liability coverage.

Red flags include bundled "package" pricing without breakdowns, pressure to upgrade to "premium" materials without technical justification (e.g., opting for 8-ply mat when 4-ply suffices), or claims that a specific frame "enhances value"—a practice the Fine Art Trade Guild explicitly discourages in its Ethical Framing Standards.

Long-term costs: maintenance and resale considerations

Archival framing mitigates but does not eliminate degradation. A Wesselmann print framed with UV glazing and acid-free materials retains its condition for 50–70 years under controlled lighting (200 lux max, per ISO 21348 standards). Non-archival frames (e.g., MDF backing, regular glass) accelerate fading and acid burn, reducing resale value by 40–60% within 20 years, according to Artsy’s 2022 Art Market Report.

Resale framing strategies:

  • Original frames from reputable houses (e.g., Zephyeer, John Jones) add 5–10% to auction estimates. Retain invoices as provenance.
  • Neutral profiles (black, white, or natural wood) appeal to broader buyer tastes. Avoid trend-driven colors (e.g., pastel pink).
  • For prints under $1,500, framing costs should not exceed 30% of the artwork’s value. Above $5,000, invest in museum-grade materials to protect appreciation.

Common questions

Is matte or glossy glazing better for a Wesselmann print in a family home?

Matte glazing (e.g., Artglass AR 70) is optimal for Wesselmann’s high-contrast works, reducing glare from ambient light without muting colors. Glossy glazing amplifies vibrancy but reflects overhead lighting, making it impractical in living areas. The Fine Art Trade Guild recommends matte for family homes to minimize visual competition with furnishings.

How does framing cost compare for a Wesselmann offset lithograph vs an archival giclée?

Framing costs are identical for same-sized prints, but giclées require stricter UV protection due to ink sensitivity. An offset lithograph (stable pigments) may use standard UV glazing ($120–$180), while a giclée on cotton rag needs premium acrylic ($250–$350) to prevent fading. Labor and mat costs remain equal.

What is the standard hanging height for a framed Wesselmann print above furniture?

The hanging center (midpoint of the print) should sit 145–150 cm (57–60 in) from the floor. For furniture clearance, maintain 20–25 cm (8–10 in) between the frame’s bottom edge and the top of a sofa or console. This adheres to the two-thirds rule for optimal viewing angle in residential spaces.

Framed fine-art prints, made to last

Archival cotton-rag paper, pigment inks, hand-framed to order.

Browse the collection